The global beauty industry is diverse, and so are its events. Some professionals are drawn to the scale of international beauty exhibitions, where entire arenas are filled with the latest in skincare, cosmetics, and salon innovation. These exhibitions, such as Cosmoprof Asia in Hong Kong or the International Beauty Show in New York, are essential for discovering new product ranges, meeting distributors, and seeing trends before they reach the high street.

For many, the highlight of the year is attending or entering industry awards. From regional competitions to global ceremonies like The Skin Games, awards are not only about recognition but also about building authority, credibility, and trust with clients. Winning or even being shortlisted at a respected event can elevate a business and open doors to new opportunities.

Alongside exhibitions and awards are the aesthetics and skincare conferences. These events attract doctors, advanced practitioners, and skincare specialists who want to stay at the forefront of clinical treatments. With live demonstrations, expert panels, and the chance to hear from leaders in dermatology and aesthetics, they provide education that goes far beyond the classroom.

Then there are the trade shows and conventions that bring together every corner of the hair and beauty industry. From hairdressing stages and live barber battles to wellness retreats and spa technology expos, these events celebrate creativity, education, and community. Shows like Tones of Beauty highlight inclusivity and diversity, proving that the industry is not just about treatments but about culture and representation too.

No matter the format, these events are where the industry comes alive. They are the spaces where ideas are shared, businesses are launched, and lifelong connections are made. Whether you are searching for a beauty event near you or planning to attend a global trade fair, The Hair & Beauty Directory makes it easy to find the right event for your career, business, or education.

Listing your event on The Hair & Beauty Directory is one of the simplest and most effective ways to gain visibility. Our platform is already ranking on Google for global beauty exhibitions, trade shows, conventions, and awards, which means your event has the chance to be discovered by professionals far beyond your existing network.

Why list your event here? Because visibility matters. Social media posts vanish in days, and even the best event websites can struggle to rank on search engines. By adding your event to our calendar, it becomes independently indexed by Google and linked across our platform,  giving you lasting exposure to a global audience of salons, educators, suppliers, and professionals.

All members can add an event directly from their dashboard. Simply log in, go to “My Profiles,” and select “Add Event.” For organisers who are not yet members, joining takes just a few minutes, and once your profile is live you can start promoting your event immediately.

For a limited time, event listings are completely free until 1 January 2025. After this date, a listing fee will apply. If you want to secure maximum visibility now, we also offer personalised event pages with tailored content and branding at a premium rate ideal for larger events, exhibitions, and award ceremonies that need an extra promotional push.

Adding your event today ensures it is not only visible to our growing professional community but also indexed by Google worldwide. Don’t miss the chance to put your event where people are actively searching for it.

Why are beauty events important for career progression?
Attending hair and beauty exhibitions, trade shows, and conferences can be a turning point in your career. These events provide direct access to education, live demonstrations, and the chance to learn from leading experts. They also expose you to treatments, technologies, and innovations that you might not otherwise encounter in day-to-day salon life. For many professionals, networking at events leads to new opportunities, collaborations, and even job offers.

How can networking at beauty events help my business?
The global beauty industry thrives on relationships. Attending events allows you to meet suppliers, connect with other salon owners, and build partnerships with educators and brands. These connections often lead to better pricing, insider knowledge on upcoming product launches, and collaborations that can elevate your business. A single conversation at an event can save you years of trial and error.

Is it worth having a stand or exhibiting at a beauty trade show?
For brands, suppliers, and educators, exhibiting at a beauty trade show or international exhibition can be one of the most effective ways to gain visibility. Thousands of professionals attend these events specifically to discover new products, courses, and services. Having a stand puts you in front of a highly targeted audience, allows you to demonstrate your expertise in real time, and positions your business as credible and established.

How do beauty awards and competitions benefit professionals?
Entering awards such as The Skin Games or national competitions provides more than recognition. It builds credibility with clients, strengthens your profile within the industry, and creates PR opportunities for your business. For many professionals, simply being shortlisted can increase client trust and attract new bookings.

Are beauty events only for salon owners?
Not at all. While many salon owners and managers attend, events also attract students, freelancers, mobile therapists, educators, and suppliers. Whether you are at the start of your career or an established professional, events are one of the most effective ways to learn, connect, and grow within the industry.

How do I choose which events to attend?
With so many conferences, exhibitions, and trade fairs across the world, it can feel overwhelming. The best approach is to think about your goals. If you want to discover new products, large-scale exhibitions such as Cosmoprof or the International Beauty Show may be ideal. If you want education and advanced training, aesthetics conferences or smaller seminars may suit you better. For credibility and profile-building, awards and competitions should be part of your plan.

How do I make the most of attending a beauty event?
Preparation is key. Plan which seminars, speakers, or exhibitors you want to see in advance. Take time to network — most valuable connections are made outside of the show floor, in conversations that happen between sessions or at networking lounges. Bring business cards or digital contact details, and follow up afterwards to turn introductions into long-term connections.

Why list my event on The Hair & Beauty Directory?
Event organisers face the same challenge as professionals: visibility. Social media posts only reach so far, and websites often struggle to appear in searches. By listing on The Hair & Beauty Directory, your event becomes independently indexed on Google, appears alongside related searches, and is promoted to our growing international audience. Whether you are launching a local training day or hosting a global beauty exhibition, our platform gives your event credibility and reach.