Beauty Trade Shows in North America

North American beauty trade shows are built around two things: buying and learning. Show floors are packed with professional brands offering show prices, and most events add hands on classes and main stage education, so a single weekend can restock your salon and refresh your skills.

Cosmoprof North America is the biggest name, with a Miami edition each January and the flagship show at Mandalay Bay in Las Vegas each July. The Premiere shows cover the South, with Anaheim in February, Orlando in June and San Antonio in late August, where Nailympia San Antonio runs alongside. Be+Well hosts trade shows in New York each March, Las Vegas each June and Miami Beach each August. America's Beauty Show brings stylists and barbers to Rosemont each April, and MakeUp in Los Angeles and MakeUp in NewYork focus on makeup and skincare brands. Canada's ESI Shows travel from Vancouver to Toronto to Montreal, and Mexico City hosts Expo Beauty Show Mexico each autumn. Specialists can also choose nail expos in Gatlinburg and Provo, the World Massage Festival in Las Vegas and LASHCON in Pasadena.

Each beauty trade show in North America is listed below with dates, venues and who can attend, so you can plan your buying trips and education.

Getting around

Most of the big trade shows are in cities with large airports and convention centers close to hotel districts. The Orange County Convention Center is on International Drive in Orlando, the Anaheim Convention Center is across from the Disneyland Resort, and the Henry B. Gonzalez Convention Center in San Antonio sits on the River Walk. In Las Vegas, Mandalay Bay Convention Center is attached to the resort, and the Las Vegas Monorail serves the Las Vegas Convention Center.

Where to stay

The resort hotels connected to Las Vegas venues are the easiest choice for Cosmoprof and Be+Well Las Vegas. In Orlando, International Drive has many hotels within walking distance of the West Concourse, and in Miami Beach the hotels around Collins Avenue are close to the convention center.

Tips for trade visitors

• Bring your licence, student ID or business details, as most of these shows are trade only.
• Make a shopping list and budget before you arrive to get the most from show deals.
• Book education early; the most popular classes at Premiere and America's Beauty Show fill fast.
• Allow time to ship products home, as many exhibitors offer delivery from the show.