Beauty Trade Shows in Australia

Beauty trade shows in Australia are where salon owners, barbers, therapists and clinic teams stock up, compare suppliers and see new products in person. Shows here tend to mix shopping with education, so you can learn a technique on stage and buy the kit on the next stand.

Beauty Expo Australia is the anchor of the year, filling ICC Sydney each August with brands across skin, nails, makeup, spa and aesthetics. ICC Sydney also hosts the Hair Festival in late June, a must for stylists. Barbers head to Broadbeach in April for Expo4Barbers Gold Coast. Aesthetics has its own trade floors at COSMEDICON in Sydney in February, the Australian Aesthetics Symposium in Perth and Aesthetic Business Masters in Melbourne in May, the Non-Surgical Symposium on the Gold Coast in June and Cosmetex in Sydney in August. The WorldSkills Australia National Championships in Adelaide in June and the ILM Industry Awards in Melbourne each September also include exhibitors.

Every beauty trade show in Australia is listed below with dates, venues and who can attend.

Reaching the big trade venues

ICC Sydney at Darling Harbour is the main trade venue, a short walk from Town Hall station and the city centre, with light rail stops nearby. The Gold Coast Convention and Exhibition Centre in Broadbeach is right on the G:link light rail. The Adelaide Showground at Wayville is just south of the Adelaide city centre.

Where to stay

Darling Harbour, Haymarket and the Sydney CBD are all handy for ICC Sydney. For Expo4Barbers, Broadbeach puts you next to the venue, while Surfers Paradise is a quick tram ride away.

Shopping smart at Australian shows

• Bring proof of your trade status, as many shows are trade only.
• Make a list of what your business needs before you arrive.
• Ask about show offers and delivery, so you are not carrying stock home on a flight.
• Book classes and demos ahead, as popular sessions fill quickly.