Beauty Events in the Philippines

The Philippines has a lively beauty culture, from neighbourhood salons and nail spas to a fast growing skincare scene, and Metro Manila is where the industry gathers for its main events.

The headline show is Cosmobeaute Philippines, which comes to Pasay each June. It is a trade only event with one of the broadest programmes in the region, covering hair, nails, skincare, makeup, lashes and brows, and spa, with conferences, education, competitions and business meetings all running alongside the trade floor. Each September, Beauty + Health and Wellness Manila takes place at the SMX Convention Center Manila, a free trade show and education event focused on beauty, makeup, skincare and wellness. Together the two shows give professionals a reason to visit Manila twice a year, once for business and once to catch up on wellness trends.

Every beauty event in the Philippines is listed below with dates, venues and who can attend, so you can find the right expo and plan your trip.

Getting around

Ninoy Aquino International Airport is in Pasay, close to the Bay Area where both shows are based. The SMX Convention Center is in the Mall of Asia complex, a short taxi or rideshare ride from the airport terminals. The venue for Cosmobeaute Philippines 2027 is still to be announced, so check the listing before booking your hotel.

Where to stay

The Bay Area around Mall of Asia and Entertainment City has a wide choice of hotels close to the venues and the airport. Makati and Bonifacio Global City are popular alternatives with plenty of restaurants, though traffic can make the journey longer.

Tips for Philippine beauty events

• Cosmobeaute Philippines is trade only, so bring proof that you work in the industry.
• Register in advance for Beauty + Health and Wellness Manila to take advantage of free entry.
• Manila traffic is heavy, so stay close to the venue or leave plenty of time.
• June brings the start of the rainy season, so pack an umbrella.