Beauty Events in Colombia

Colombia's beauty scene centres on Medellín, a city known for its spring like climate, its creative energy and a busy calendar of industry events at the Plaza Mayor convention and exhibition centre.

The big date is Expobelleza, held each June. It is the country's main beauty show, covering hair, barbering, nails, make up, skincare, spa and wellness and aesthetics, with competitions, conferences, education and a large trade floor. It welcomes the public, so it draws professionals, students and beauty lovers from across Colombia and Latin America, and the competitions add plenty of excitement. In the autumn, Medellín also hosts AMWC Latin America, a trade only conference and exhibition for aesthetic medicine that brings practitioners from across the region together for education on the latest techniques. Having both events at the same venue makes Medellín a simple and rewarding city to visit for anyone in beauty or aesthetics.

Every beauty event in Colombia is listed below with dates, venues and who can attend, so you can choose your event and plan your stay.

Getting to Medellín

José María Córdova International Airport is in Rionegro, in the hills outside the city, so allow time for the drive down into the valley by taxi or airport bus. Plaza Mayor is in the city centre, close to the Exposiciones station on Metro Line A, which makes it easy to reach from most neighbourhoods.

Where to stay

El Poblado is the most popular area for visitors, with a wide range of hotels, restaurants and cafés and good metro links to the centre. Laureles is a calmer, leafy option with easy access to the venue. Rooms near Plaza Mayor itself suit those who want to walk to the show each day.

Tips for Colombian beauty events

• Expobelleza welcomes the public and can be very busy, so arrive early and plan which stages you want to see.
• AMWC Latin America is trade only, so bring proof of your medical or professional status.
• Spanish is the main language, so check whether sessions offer translation.
• Medellín's climate is mild all year, but showers are common, so carry a light umbrella.