International Beauty Show Featured Event

Event Details

IBS New York – The International Beauty Show

IBS New York, presented by American Salon, is the longest-running professional beauty show in the United States. Returning this March at the iconic Javits Center in New York City, the event is exclusively open to licensed beauty professionals and has been the ultimate destination for education, networking, and innovation for decades.

What to Expect

• 400+ beauty and spa brands showcasing the latest products, tools, and technologies.

• 200+ classes across hair, nails, makeup, skincare, and business led by 100+ world-renowned educators.

• Live stage demonstrations from industry icons sharing trends, techniques, and insider knowledge.

• The chance to try and buy professional products at special show pricing.

• Networking opportunities with thousands of fellow stylists, salon owners, estheticians, barbers, nail techs, and educators.

Co-Located with IECSC

IBS New York runs alongside the International Esthetics, Cosmetics, and Spa Conference (IECSC), creating a powerhouse event that brings beauty, spa, and wellness together under one roof. One ticket provides access to both shows.

Venue

Javits Center, New York City
The Javits Center is centrally located in Manhattan, with easy access by subway, train, or taxi. Attendees can find nearby hotels and dining to make the most of their stay.

DESCRIPTION
IBS New York is a trade-only beauty event for licensed professionals and industry buyers. It focuses on practical education, live stage demos and direct buying conversations with brands across hair, nails, barbering, skincare and spa. Expect a busy exhibition floor, classroom-style sessions and hands-on workshops designed to help you upgrade skills and grow revenue.

WHO IT’S FOR
Licensed cosmetologists and barbers, nail techs, estheticians, make-up artists, salon/spa owners and managers, educators, distributors, retailers, e-commerce buyers and media.

WHAT TO EXPECT
• Large show floor with professional brands, tools, color, care, nails, lashes, barbering and business services.
• Education theaters with technique classes, trend briefings and business/marketing sessions (many included with admission).
• Optional paid, hands-on workshops (limited seats).
• Live stage demonstrations and meet-the-educator appearances.
• Buyer–seller meeting areas and networking lounges.
• On-site amenities: cafes, seating zones, restrooms, first aid and info desks.

DIRECTIONS AND ARRIVAL
From airports:
• JFK or LaGuardia: taxi/ride-share is the simplest; public transit connects via subway and bus.
• Newark (EWR): taxi/ride-share or NJ Transit to Penn Station, then subway or a 20–25 minute walk.
Subway: take the 7 train to 34 St–Hudson Yards; the Javits entrance is a short walk west along W 34th St.
Bus: M34 Select Bus Service runs along 34th Street.
Parking: limited on-site and neighborhood garages; expect event pricing.
Accessibility: step-free routes, elevators, accessible restrooms and assistance available via venue guest services.

REGISTRATION AND BADGES
• Trade-only. Pre-registration is strongly recommended.
• Bring government-issued photo ID matching your registration.
• Keep your badge visible at all times; re-entry allowed with a valid badge.
• Some workshops require separate booking and payment.

ON-SITE PRACTICALS
• Wi-Fi is available in common areas; speeds vary at peak times.
• Photography and filming are at exhibitor discretion—ask before shooting demos or prototypes.
• Sampling policies vary; bring a small tote and business cards or a scannable contact card.
• Wear business-casual clothing and comfortable shoes; plan for long walking distances.
• Food and coffee points are inside Javits and nearby.

TIPS TO MAKE THE MOST OF IT
• Plan your day: mark must-see classes and map the booths you care about.
• Schedule a few meetings in advance; leave gaps for floor discovery.
• Arrive early for popular sessions; rooms fill quickly.
• Bring a portable charger and a refillable water bottle.

ACCESSIBILITY AND WELLBEING
• The venue provides step-free access and accessible facilities.
• Quiet areas can be found in seating zones and concourses between sessions.
• If you need assistance, speak to any staff member or visit the information desk.

FAQ
Is the event open to the public?
No. It’s a professional, trade-only event for licensed pros and verified industry attendees.

Do I need to register in advance?
Yes. Pre-registration is recommended to avoid queues and ensure eligibility for pro-only access.

Can I attend education with my show ticket?
Many classes are included; hands-on workshops are typically paid and require advance booking.

Can I buy products on site?
Some exhibitors sell on site; many focus on B2B orders. Policies vary by brand.

Can I bring children or non-industry guests?
Trade shows commonly restrict minors and non-industry guests. Check the current policy before you travel.

Where do I pick up my badge?
Follow signage to Registration inside Javits. Have your confirmation and ID ready.

What should I bring?
Business cards or a QR contact, comfortable shoes, a small tote, a power bank and a short intro about your business and what you’re looking for.

Refunds and cancellations
Refer to the organizer’s current registration terms for the latest policy.